Wishful Thinking
A great Apple ad would simply go around the country (or world) showing what people are doing with their Macs. As a subscriber to the Evangelist, I hear stories everyday about Buddist Monks or a bakery or a radio station that is 100% Mac controlled. Imagine a commercial, where the guy controlling the Goodyear Blimp, or some city's traffic control system is using a Mac. Or... Apple could go to the graphic design company that does the "Intel Inside" commercials. I hear they were done on Macs...
Perhaps Apple has been reading our Wishful Thinking section. They recently announced a contest where Mac users can suggest ideas for advertisements. Check out Apple's Dreams Contest page at http://www.dreamscontest.com
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Wishful Thinking is a space for Mac enthusiasts who know exactly what Apple's advertising should be. Did you come up with a great advertising tag line? Have you had a Mac campaign stewing in the back of your mind for a year now? Send your ideas, or your art, to editor@atpm.com
Also in This Series
- Hello Again · September 1998
- Side-by-Side iMac Demo · August 1998
- Think Different Misses the Mark · April 1998
- Wishful Thinking · August 1997
- Wishful Thinking · July 1997
- Wishful Thinking · June 1997
- Wishful Thinking · March 1997
- Wishful Thinking · February 1997
- Wishful Thinking · January 1997
- Complete Archive
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